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A.T. Cross
Outlet Store, Cheshire Oaks, UK
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| For their first Outlet store, A.T. Cross engaged RGLA to deliver a premier, cost-effective design in a very tight timeframe. We collaborated with a project team that included local architect and field operations staff, client management teams and vendor partners in both the US and the UK. The store, located in a premier outlet center in the UK, features a very upscale look with all of the modularity and flexibility that an off-the-shelf fixturing system could offer. Opportunities to customize were maximized through the use of color and material selections, product organizers and graphics, creating an appealing, customer-friendly environment that supported self-service shopping. |
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